We here at PBeCreative love creative, out-of-the box thinking, and we love stumbling upon interesting and sometimes absurd methods of advertising. Here’s one idea that probably should have stayed and simmered in the stew-pot a bit longer, but still, we loved it enough to share with you.

It’s… wait for it…BEARDVERTISING!


Are you a fan of awesomly lush, thick, mountain-man-ish facial hair? Do you find yourself poining out bits of crumblies on your lunch partner’s chin? Then you may be just the target audience for this campaign launched by Cornett Integrated Marketing Solutions and A&W! Beard Closeup

That’s right. You heard me. Groundbreaking stuff. Put your message on a beard! Why not? Other than the absurdity of it all. Though let me rethink this… How many t-shirts do you own with someone’s logo on it. I’ll wait while you run to your overflowing drawer of t-shirts. Hey, we make t-shirts, so we get it. So why not message your beard, or at least rent it out for $5 a day. Heck you can message everything you own for that matter, you just need to find the right partner company to rent it out to. Earn money advertising on your clothes, your vehicle, and now your facial hair!!!

Ugh…what have we become? Bearded Awesomeness – that’s what!

So now it’s your turn to chime in. What do you think? Are you for or against beard advertising?