Archive for Small Business

Your Story Matters – 7 Important Entrepreneurial Lessons Learned

Your Story Matters – 7 Important Entrepreneurial Lessons Learned

I am a fan of a good story. A well spun story can sell a product, deliver a message and make people want to learn more. That’s what marketing is all about. I came across a great short article on Technori this afternoon and wanted to share. The…

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What Makes for a Good Creative Brief?

What Makes for a Good Creative Brief?

Lately, I’ve been taking on bigger and more complex projects than just logos and spot illustrations. My clients have been great. They really know their stuff. One of the best things about my job is learning about my clients businesses, their goals, their dreams and aspirations…

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What Makes Your Business Creative?

What Makes Your Business Creative?

What makes your business creative? I really want to know, and we want to share it with the rest of Chicago. Recently, I’ve begun writing a blog on ChicagoNow.com called Creativity Connects Chicago (http://www.chicagonow.com/creativity-connects-chicago) and it’s gotten some pretty good response. I have been able…

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Test your startup idea without wasting time or money.

Test your startup idea without wasting time or money.

Validation Board by LeanStartupMachine.com Are you sitting on the next big idea? Do you have a great startup waiting in the wings. Before you take the first steps, why not give Validation Board a try? I have a few ideas myself that I plan to…

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6 Essential Steps for Small Business Success

6 Essential Steps for Small Business Success

Are you wondering what essential steps you need to take to make your business a success? This infographic outlines the basics – from Ideation to sales. Every business starts out as an idea and individuals aren’t sure how or where to begin, to start their…

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17 Simple Tips On Working At A Startup – Owning the Experience

17 Simple Tips On Working At A Startup – Owning the Experience

I found these tips via Dharmesh Shah’s post on linkedin. I thought they were insightful and worthy of sharing with my readers. They help to answer the question, “What are some of the things I should keep in mind to get the most out of…

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Jessica Marriott – Climbing Her Own Mount Everest

Jessica Marriott – Climbing Her Own Mount Everest

Recently, I had the good fortune of meeting and working with a creative entrepreneur – namely Jessica Marriott of Tantrum Bags. I was fortunate to experience and see, first-hand, how someone with a creative vision, tenacity and hard work, take an idea and a dream…

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The Evolution of Recruiting – an Infographic

The Evolution of Recruiting – an Infographic

Recruiters have evolved with the times, but what does the future hold? The recruiter of today is unrecognizable from even a few years ago. As technology changes every industry, recruiters have been impacted particularly hard. We at PBeCREATIVE offer specialized recruiting services to our clients…

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SOMETHING VENTURED – Film Captures Early Years of Venture Capital

SOMETHING VENTURED – Film Captures Early Years of Venture Capital

SOMETHING VENTURED tells the story of the creation of an industry that went on to become the single greatest engine of innovation and economic growth in the 20th century. It is told by the visionary risk-takers who dared to make it happen…Tom Perkins, Don Valentine,…

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Why Everyone Needs an Elevator Pitch

Why Everyone Needs an Elevator Pitch

For the Entrepreneur As Thomas Jefferson said, the most valuable of all talents is that of never using two words when one will do. Perhaps that sentiment has never been more apt than in the age of Twitter. Brevity is an asset online, but in…

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Chicago’s Creative Community Is Getting Connected.

Chicago’s Creative Community Is Getting Connected.

We at PBeCREATIVE are on the prowl for Creativity and Creative Thinkers. Being a creative company ourselves, we are very supportive of the arts and of small business. We understand how under-served the arts have been of late and have given some thought to how…

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Small Business Owner – You are a Salesperson

Small Business Owner – You are a Salesperson

Did you know that it took 38 years for the radio to reach 50 million people, yet only 9 months for Twitter to reach the same number. So what does this mean for salesmen? Today, seventy percent of the buying process is completed before the…

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How Organizations Structure Social Media Teams

How Organizations Structure Social Media Teams

  How Many Organizations Have An Exclusive Social Media Team? Number of People %age Dedicated social media team 27% Social media tasks assigned on top of current job responsibilities 65% Both internal and outsourced teams 5% All social media activities outsourced 3%   How Many…

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Small Business Startup – Where To Begin

Small Business Startup – Where To Begin

At one time or another, you may have thought to yourself or confided in friends that you would like to start a business. It is a rarity to meet someone who has not had this dream at one time or another. In some cases the dream is…

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