- About Us
- Our Work
- News, Blog & Photos
- Get Connected!
Developing a package for your product is often an afterthought and ends up being a separate process. Regardless of which stage you are in your product development, packaging is linked closely with the product. We suggest that you include your package design as part of the product development process as well as brand management and brand development. Our package design process begins with the identification of all the requirements like: structural design, marketing, shelf life, quality assurance, logistics, legal, regulatory, graphic design, end-use, environmental, etc. Once these parameters are defined, we then can begin the design process.
We ensure that the design criteria, mock-ups, performance, completion time targets, resources, and budget are established early on so as to keep the design focused and within the set parameters. Our design processes may include sketch work, mockup, computer-aided design, research and collaboration with package manufacturers.
Our packaging and package labeling processes have several objectives:
Some helpful packaging tips: