What’s wrong with this infographic? Does anyone else find something wonky about this illustration? I found this one published online at visual.ly, which has a nice collection of infographics. Maybe its just me.

Now, I have to admit that on more than one occasion on a hot summer afternoon after mowing what seems like the “back 40”, I’ve begged one of my kids to “run and get daddy a cold one.” Now I don’t encourage nor discourage drinking around youngsters. You may or may not agree with it, but as a designer, I think you may want to avoid mixing kids and cocktails when designing an infographic unless you are critiquing and ad from the mid-fifties. I think it may have been intended to be reminsicient of the bygone 50’s era, but it’s not clear. Maybe if the kid had a Lucky Strike or smoking pipe hanging from her lips would have helped to drive home the visual. Love the look, but the target may be a little ways off.